Quality of What?

One reason that CEOs don’t view the world the same as the rest of us is they are taught to misuse words.

For instance, “Quality” is not a thing in itself. It is a category of descriptions of things, most often misused as a shorthand way of referring to things that are not actually examined or evaluated.

Whenever you hear a business person say “quality,” ask “of what? And has that been checked lately?”

“Quality Assured” does not actually mean anything, as you have no idea what the first word refers to or what level of the quality of the unstated thing is being “assured” or how they measured it.

The business books and websites and seminars are full of this sort of thing — words and phrases that seem to say something, but actually don’t. After stewing in this broth for the years it typically takes to ascend to CEO status, they naturally don’t even realize how little real information is being relayed to or by them. Add to this the filtering effects of flappers (look it up), lawyers, PR firms and government agents (elected and otherwise), and the actually-dysfunctional data-gathering systems that are in place for most big businesses, and you begin to see why many people have long held that CEOs quite literally don’t know what they are doing the majority of the time.

On the other hand, maybe they do know and all the jargon & misused words & other nonsense is there to weed out those who have enough sense to use the vast wealth and power of a big business CEO in ways that the uber-rich class would find upsetting.

Ways such as feeding the hungry, truly educating all the children, ending war, curing disease, and having the once-every-seven-years Jubilee of debt forgiveness that is called for in the Bible.

In other words, living with morality.


About Tim Gatewood

55+, male, widowed. Mobile Notary Public and Signing Agent, Freelance Writer, and Ordained Minister. Willing servant to cats. Science fiction and fantasy fan, avid reader, Founder of the Darrell Awards. Author of _Getting Started As A Notary Signing Agent_ (available from https://notarymemphis.wordpress.com/books). Please be kind to one another.
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